© New Zealand Broadcasting School 2021

Veganism and butchery going hand in hand

Natasha Payne

The rise of veganism in New Zealand makes a Christchurch vegan butchery as busy as ever.

Two opposite words - one shop with some delicious food.

One Christchurch woman has created an ironic vegan butchery which has seen a rise in customers with the growth of veganism. 

Flip Grater, along with her husband Youssef Iskrane, created the butchery, Grater Goods, last year. She said she saw a need with the influx of vegans throughout New Zealand and in particular, Christchurch. 

“When I became vegan, it was a very fringe idea. People didn’t really understand… I used to carry my own soy milk around from cafe to cafe and asked them to make me a coffee, because they didn’t have any non-diary options.”

Grater is a 5th generation butcher, and said she wanted to create something that is a nod to her family's history. 

The Sydenham butchery is located in a concrete building but with the number of customers rising, they have new plans to create a full butchery shop and cafe. 

Grater and her husband have a three-year-old daughter who has been vegan her whole life. Grater admits she is now at an age where is wants to try non-vegan foods which is a challenge - but knew this time would come. 

The vegan cafe also shows you don’t have to spend a ridiculous amount to be vegan.

“All the cheapest foods are vegan,” Grater explains, “all your veggies, legumes and simple foods are the cheapest options.”